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Email Marketing Manager

  • Columbia, MO
  • Marketing
  • Full Time
  • Added

* We do not have current openings, but are looking to fill opportunities in the future! *

As an Email Marketing Manager, you will manage and implement a range of email marketing programs for Veterans United and our partner companies, proving an exceptional experience to customers that helps them succeed in homebuying and homeownership. You will use your knowledge of email marketing best practices to help achieve overall business goals by optimizing program performance, innovating new strategies, and providing strategic and implementation advice to stakeholders.

Please note: this position would be located in our Columbia, MO office.

Job duties will vary upon assignment but may include:

  • Configure and optimize email marketing campaigns using Marketo tool.

  • Monitor daily operations of owned Marketo campaigns to ensure optimal performance and stability, inclusive of email volume, deliverability, engagement and lead generation where applicable. Take corrective action when necessary.

  • Provide expert subject-matter advice to internal stakeholders on the achievement of collective business goals. Provide input on marketing strategy, marketing technology, and data requirements for both new email marketing initiatives and the improvement of existing ones.

  • Identify opportunities to better serve customers and innovate new email marketing strategies.

  • Coordinate with Data Analysts to gain insight into campaigns, projects, and strategies with reporting.

  • Provide excellent customer service to internal stakeholders, responding promptly and accurately to inquiries.

  • Actively contribute to making the team and culture stronger by assisting with other duties as needed, excluding licensed activity.

We’re looking for someone who can be passionate about their job and have fun doing it, who will deliver results with integrity, and who enjoys finding ways to enhance the lives of others every day.

We’ll also want to know you can demonstrate these attributes:

  • High attention to detail

  • Strong communication skills (written and verbal)

  • Excel in a fast-paced, results-oriented environment

  • Thrive in a highly cooperative work setting

  • 2+ years of experience in Marketing, Customer Experience, Communications and/or Sales

  • Familiarity with logic or basic coding skills

  • Proficient in basic computer technologies, appropriate for an internet-based company

  • Regular and predictable attendance

Learn more about us on Glassdoor and our career site at vu.com/careers
 

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Veterans United Home Loans and its affiliates are proud to be Equal Opportunity Employers committed to creating a diverse and inclusive workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, veteran status, or other legally protected classifications.